企业家的持续成功

The sustainable success of entrepreneurs

需要有几个高水平诤友

There are several high-level friends

企业家（尤其是那些一手创业起家或者是过去一直比较成功的企业家）他们一定是需要有几个甚至是一批高水平诤友的。这些人应该来自不同领域、有些丰富的经验阅历、具有深邃思考和智慧，以及更重要的，能够在真心关心你的情况下对你直言不讳。如果一个企业家能够拥有这样一批诤友，相信他的事业一定蒸蒸日上！

Entrepreneurs (especially those who start their own businesses or have been more successful in the past) must have several or even a number of high-level friends. These people should come from different fields, some rich experience, deep thinking and wisdom, and more importantly, be able to be outspoken to you when they really care about you. If an entrepreneur can have such a group of friends, he believes his career will be thriving!

企业经营管理要成功

Success in business management

人心人性的洞察深刻

The insight of human nature

工作越久、越深入、处理解决现实中的各种管理问题越多，就越发深切地感受到，作为一个经营者、管理者，如果不懂人心人性，不知道如何去有效管理和因应与人心人性有关的问题，那他几乎没办法真 正的、持久的经营和管理好企业或部门。

The longer, deeper and deeper the work, the more problems in dealing with the management in reality, the more deeply he feels that, as an operator and manager, if he does not understand the human nature of the people, and does not know how to effectively manage and respond to the problems related to human nature of the people, he can hardly truly and sustainably manage the enterprise or department.

类似《组织行为学》这样与人心人性有关的课程，真的对企业的经营者管理者确实是太重要了！它作为MBA学位教育的核心基础课，是很有道理的！

Similar to the organizational behavior, such courses related to human nature are really very important to the managers of enterprises! It is a core basic course of MBA degree education, which makes sense!

为什么同样的学习

Why the same learning

效果却迥异

The effect is very different

同一个班级企业家/企业高管学员，同样高涨的学习热情和意愿，读同样的书、学同样的标杆企业、接受同样的辅导，为什么不同的人后面的收获却天壤之别。其中关键的原因之一就是：实践。既包括事前的实践，又包括事后的实践。

The same class entrepreneur / enterprise senior management students, with the same enthusiasm and willingness to learn, read the same books, learn the same benchmarking enterprises and receive the same guidance, why different people have different harvest. One of the key reasons is: practice. It includes both the practice before and the practice after the event.

事前的实践，就是学员的过往经验（过往的工作经历和工作体验），它们决定了学员对所学内容到底能够有怎样的理解和领悟。

The prior practice is the past experience (past work experience and work experience) of the students, which determines how the students can understand and understand the learning content.

事后的实践，就是坚决地将所学用于实践。在实战应用中，不断探索、体会、消化、吸收、改进、完善，把所学知识转化为适合自身特点的能力和成果。

After the fact, practice is to firmly apply what we have learned to practice. In the practical application, we should constantly explore, experience, digest, absorb, improve and perfect the knowledge learned into the ability and achievements that suit their own characteristics.

对员工的期望总落空

Expectations for employees are always down

那一定是你该做的没做到位

That must be what you should have done

很多企业都会抱怨员工不能达到自己的预期，总是辜负自己对他们的期望。但是，这些企业的管理者更应该思考的问题是：你平常都做了些什么?

Many enterprises complain that employees can not meet their expectations and always fail to meet their expectations. But the more important question for managers of these companies is: what do you usually do?

作为企业的管理者和领导 者，千万不要以为你提的要求员工就一定会不折不扣地照办。当你对员工提出要求和期望时，你还要问问自己：为了让员工能够满足你提出的期望和要求，你自己都做了些什么？你努力去获得员工对你期望和要求的认可了吗？你在建立员工的责任感和使命感方面做得足够吗？更重要的，要想激发员工奋发图强去实现目标，你身先士卒做出表率了吗？你努力赢得员工的尊重、认可和追随了吗？

As the manager and leader of the enterprise, do not think that your requirements will be followed by the employees. When you ask for and expect employees, ask yourself: what have you done to enable them to meet your expectations and requirements? Have you tried to get the recognition of your expectations and requirements from your employees? Are you doing enough to build a sense of responsibility and mission for your employees? More importantly, do you take the lead in order to motivate employees to strive to achieve their goals? Have you tried to win the respect, recognition and follow of your employees?

如果所有这些基本的管理动作、领导行为你都做得不到位（更别说压根儿没做了），那你凭什么认为员工能够很好地满足你和企业对他提出的要求和期望呢？

If you don't do all these basic management actions and leadership actions (let alone not at all), why do you think that employees can meet the requirements and expectations you and the enterprise put forward to him?

工商管理的知识是理论与实践的结合，MBA注重培养的核心素养就是更好地做好管理工作、提高商业意识和沟通能力等。

The knowledge of business management is the combination of theory and practice. The core quality that MBA pays attention to training is to better manage, improve business awareness and communication ability.